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It is important to realize that not all vehicle makes, models or options are available globally. Certain auto manufacturers may only offer specific makes or models, or choose to sell the same (or very similar) vehicle under a different make or model name depending on the country. These decisions are usually influenced by which vehicles are most popular or practical or which names are most favourably perceived by the consumers in that particular local market. Continue Article

Let’s start with the basics. I’ll use GM brand names as a means of explanation.

An auto maker refers to a company that manufactures vehicles, such as GM (General Motors Corporation). Of the vehicles an auto maker produces, it may choose to sell these under just one brand name or several different brand names, called makes (or marques) such as Buick, Cadillac and Chevrolet. Within a make, each car is given a unique model name, such as Chevrolet’s Cobalt, Impala or Malibu. All units within a model share a body style and basic standard features (or standard equipment). Continue Article

Whether by choice or circumstances many people are on their own these days. Canadian women are no exception. More than ever, women have their own lives, careers, homes — and a larger portion of income to do it all with. So when it comes to purchasing or servicing a vehicle, why is it that many women are hesitant about going it alone? Continue Article